For those that didn't watch, it is a series of clips of people - presumably Americans - living life while "America the Beautiful" is played in the background. The kicker here is that it is a multi-lingual version of "America the Beautiful". This caused a bit of an uproar.
The message of course is one the Coke has portrayed for years as it is a global company with an American base and it is apparently for the diversification of America.
I will admit, at the start of the commercial, once the song switched languages, I had a very real problem with it. The first language was Spanish and I thought it was going to be some Spanish heritage commercial but using an incredibly patriotic song. However, once the third language kicked in and it became apparent it was a Coke commercial, all was forgiven. Seeing as I had this knee jerk reaction not 5 seconds into the commercial, I wasn't all that surprised to hear of outrage spreading across Twitter and other social media platforms; #SpeakAmerican was trending.
I was fine with people being mad about the commercial for singing that particular song in a non-english language, and I was fine with people forgetting that this country was founded by immigrants. After all, being ignorant is what people do. best. However, #SpeakAmerican? Really? America has no national language, so that settles that argument.
A few of my favorite tweets:
Coca Cola is the official soft drink of illegals crossing the border. #americaisbeautiful
-Todd Barnes (@toddbarnes) February 2, 2014